It’s official – our girls are getting bigger with every passing millisecond. Not surprisingly, their clothes are taking up more and more space each year. They’ve definitely outgrown the little modular storage unit we bought a couple of years ago at Target. This week, I decided to add another modular unit to try to keep up with the unruly mess of girls’ clothing that was taking over their room.

So, we bought a little two door “organize-it” shelving unit, also from Target. As you can see from the photo, the box announces in a prominent manner that there is a *FREE!* storage box included.

Handy, I thought, but not really a big factor in my purchasing decision.

Then I opened up the package to find:

Okaaaay. Not exactly sturdy, huh? Maybe it will look better assembled:

Seriously. What were they hoping to accomplish, here? If you selected this package because you wanted this free box, you’re going to be pretty mad. You’re not likely to be a repeat customer, right? If, like me, you just figured it would be a handy extra, you’re going to be exasperated at the very least. I can’t really figure out how this helps the company in any long-term way whatsoever. It does however make amusing fodder for family stories and blog posts! Stack-A-Shelf, if you’re listening, get a new marketing strategy.

If this page was helpful, Stumble it!